Pricing It Right: CMA Fundamentals for REALTORS®

Unlock the power of accurate pricing with Pricing It Right: CMA Fundamentals for REALTORS®. This hands-on workshop is designed for new agents or those looking to sharpen their skills in creating effective Comparative Market Analyses (CMAs). You’ll learn how to gather and interpret market data using HAR tools, select appropriate comparable properties, and present your CMA with clarity and confidence. Whether you're preparing for a listing appointment or advising buyers, this class will equip you with the foundational skills to price properties strategically and professionally.

Key takeaways include:

• Understanding the purpose and value of a CMA

• How to select and evaluate comparables

• Leveraging HAR's CMA tools and MLS data

• Communicating your pricing strategy to clients

Ideal for REALTORS® who are just getting started or want a CMA refresher grounded in today’s market.

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